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May 10, 2022

Could it be possible that the pursuit of a pro-social purpose also happens to be the best way to generate profit over the long term? Alex Edmans will show why there is a business and financial case for purpose, not just a moral and ethical case. Alex Edmans is Professor of Finance at London Business School. He also serves as Mercers School Memorial Professor of Business at Gresham College.

Alex has a PhD from MIT as a Fulbright Scholar, and was previously a tenured professor at Wharton and an investment banker at Morgan Stanley.

He has spoken at the World Economic Forum in Davos, testified in the UK Parliament, and given the TED talk “What to Trust in a Post-Truth World” and the TEDx talk “The Social Responsibility of Business” with a combined 2.4 million views.

Alex’s book, “Grow the Pie: How Great Companies Deliver Both Purpose and Profit”, was featured in the Financial Times list of Business Books of the Year for 2020. Alex has won 23 teaching awards at Wharton and LBS, and was named Professor of the Year by Poets & Quants in 2021. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

#business #economics #english #purpose #socialchange #socialentrepreneurship #sustainability #tedxtalks #[tedxeid49394]